The Importance of Putting your Best Face Forward

A couple of years ago I met Tobin and Sarah of Photobin Photography at a Whistler event. They were offering their Modern Glam Experience and I was in need of some new photography. These very dynamic individuals were the perfect fit for me and I throughly enjoyed my time with them!

Here I have a guest post from Tobin himself on the importance of putting your best face forward! 

Do you remember being told “don’t judge a book by it’s cover”? I do. That was drilled into my head as part of the “get to know the person, your first impression could be wrong” parental guidance. But it usually wasn’t wrong was it?

Most people will judge you within the first second of meeting you, says body language expert Vanessa Van Edwards, She posted recently on her website:

Most people will judge you within the first second of meeting you, and their opinion will most likely never change. Making a good first impression is incredibly important because you only get one shot at it.”

Princeton University psychologist Alex Todorov and coauthor Janine Willis, a student researcher who graduated from Princeton in 2005, had people look at a microsecond of video of a political candidate. Amazingly, research subjects could predict with 70-percent accuracy who would win the election just from that microsecond of tape. This tells us that people can make incredibly accurate snap judgments in a tenth of a second.”

So maybe it’s time to ask “what does your headshot say about you?” because, in this digital age where people will look you up before they even meet you, you are often not even present for your first impression.

This brings us to the importance of having a professional headshot and selecting the photographer that is right for you. Many professionals can expose and compose a quality photograph, but will you get along with them? Will you be able to be comfortable and feel like yourself in front of their lens? Will you personality shine through or be stuck giving ‘the realtor’ grin? You know the one I’m talking about ☺

When looking for your photographer, I encourage you to look past their price, don’t select your photographer by who is the cheapest or even most expensive.  Invest in the photographer whose work and personality speak to you.  If you are still unsure, look at the headshots of your peers. Does one resonate with you? Find out who their photographer was and ask about their experience with the photographer.

For my process, whether I’m shooting corporate headshots for a Fortune 500 company in a corner office, hosting 9 employees from a small dental office in our natural light studio, or photographing a solo entrepreneur, I like to have fun and between my mirco-posing and my assistants eyes on clothes, hair and collars, we are able to take care of the details so you don’t have to think about how you look and just relax and have fun. This is how I am able to create genuine headshots and an enjoyable experience for my clients.

Are you about to put your best face forward for the world to see or are you using a photo that is more than 4 years old, wouldn’t it be great if your new headshot left the best impression possible?

Want to learn more about Body Language?

Monday March 9th, creativeLIVE will begin rebroadcasting Vanessa Van Edward’sThe Power of Body Language’

Are you a photographer and want to learn more?

Thursday March 12th you can watch a rebroadcast of Sarah and I with our friend and mentor, the incredible Lou Freeman as she instructs on “Commercial and Iconic Headshots

Want to see a sample of my work and see if I am the right photographer for you?

Check me out at

Here’s to putting your best face forward!